Building High-Quality Links: Why it’s Important More than Ever

By now, you’ve probably encountered satisfied business owners who tried SEO services. A handful of clients are happy with the results from link-building providers like Ardor Media Factory, for instance. They say it’s a risk definitely worth taking—but let’s say you’re sceptical. You’d like to know more.

Ardor Media Factory

SEO, in general, takes the spotlight in improving websites’ traffic, and eventually, business sales. But is enough light put to the role of link-building? What is its primary use? As a business owner, why should link-building matter to you? Why is it so important today to build a high-quality link profile?

Link-building’s role

They say websites are just like us. Without the right friends—the right connections—we can’t really make it. This is exactly true for your business in today’s digital age. If you want to make it to the top (of Google’s SERP), you have to make the right connections. In your website’s case, you have to build a network of high-quality links.

Importance of high-quality links

Google has criteria for ranking web pages, which include link profiles—or the network of links that lead back to your website. While building links is essential, building high-quality links is even more crucial. And this is even true despite the possibility that tweets and +1’s will overshadow links.

Let’s say all your other ranking factors (page-level link, content, and brand features, and so on) are working well. Everything’s fine. But what about your links? This is where your link profile’s quality comes into play. According to Moz, link quality makes the stark difference. Why?

Quality first

Quality is crucial because Google pays special attention to it. This has been evident since they launched the Penguin in 2012. Before that, people practiced backlink spam everywhere. Blackhat practitioners manipulated search engines by spamming pages with low-quality links. This affected the user experience, too.

But then came along Penguin, which has been blocking webspam and filtering out poor-quality links since its launch. Guilty spammers saw a decline in their rankings. So, needless to say, to avoid dreaded penalties and downranking, your link-building strategies better aim toward quality, before anything else.

If you have a good number of top-quality links, then it’s safe to say you have a high-quality link profile. If you have the latter, search engines will rank you higher in their SERPs.

Beyond traffic and ranking

Beyond ranking and traffic, why should a business owner like you build a high-quality link profile? These days, it’s difficult to build connections with our hectic world. Building links is a great solution to that.

With link-building, you’re hitting two birds with one stone. While you’re reaching out to influencers and bloggers for links, you’re also building a different network of high-quality individuals. You’re building links and long-term relationships. If you get along well, they can give you a vote of confidence—even without links to your website.


Overall, businesses shouldn’t only build high-quality links. Building links can also help you build high-quality connections. That’s the reason why link-building is important more than ever. And while you can do this on your own, it’s better to leave it to the experts.

You can guarantee your link profile’s quality with the help of Kris Reid of Ardor SEO and Ardor Media Factory. His link-building site, Ardor Media Factory, offers packages for your exclusive link-building needs.

Visit Ardor Media Factory today for more information.

Elegant Artificial Flowers for All Seasons

No occasion is complete without flowers. From birthdays to corporate events, flowers are an eminent part of the decoration. However, it will be wrong to confine the importance of flowers to just decorating; these actually bloom the entire ambiance of the place. Be it an indoor or outdoor event, flowers add life to the place. Unfortunately, real flowers would cost a huge hole in your pocket. However, there is nothing to feel bad, as artificial flowers will do the work for you.

artificial flowers

Adding Life to the Party

Fake flowers will help to add colors to your life without pinching your pocket. Generally, the seasonal flowers are available for any occasion, but if you wish to decorate the event with a non-seasonal flower, it is not possible to get them from the market easily. This is when you have to take advantage of fake flowers.

Why Use Artificial Flowers?

Not all flowers are suitable for decoration. Many have very soft stems while some others have very soft petals. In most of the cases, the decoration is done much prior to the start of the function. For these soft herbs, it becomes impossible to retain the beauty and freshness until the end of the show. The fake flowers Melbourne shops sell today will help to solve your problems as these flowers will stay fresh as long as you want. Most importantly, you can re-use them without the fear of losing any petals or leaves. Moreover, with the advanced technologies, you can request your event management team to get the exact colored flowers you wish to use for the event. For instance, it is traditional to use white flowers for mourning while wild colored petals are better for any happy event such as a marriage or birthday.

Several artificial flowers Melbourne market has today are used not just in weddings and engagements but also in offices as well. If you want to brighten up your workspace, use those plastic flowers. With the real-looking petals and stems, the interiors will look absolutely different. For a dining table centerpiece, fake flowers along with a few fake berries can add to the beauty of the dining area. With the proper arrangement of flowers, you can add creativity to a particular space.

Not only that, real floral types with the realistic shades of colors make the area look all the more unique. Hanging them on the front porch or over the wall inside the foyer can help to liven up the entire place. A floral wreath of false flowers can be kept in a sunroom or the guest room to keep up fresh look.

Buy Online

Nowadays, a lot of things are purchased online and artificial flowers are one of them. All you have to do is browse for online flower shops to check their wide selection of artificial flowers for businesses, corporate offices, showrooms, hospital and so much more. With artificial flowers, rest assured that your space will look vibrant all year round as these flowers never go out of style.

Think you are an expert in Trucks?

It is a fact that many people who are after buying trucks always look out for one thing; quality. It is a  hard task, separating the wheat from the chaff when you decide to look for quality trucks for sale in australia.   Aside from fuel efficiency, there is a wide array of features to look out for when you want to acquire a truck. The following are some of the features that need to be on your checklist when at a truck dealership:

  • Design. A buyer has to choose the best design, depending on what makes them comfortable.
  • Fuel economy. Most trucks are often using diesel engines, so you are sure of plenty of towing ability and better mileage.
  • Drivetrain. Most trucks offer both manual and automatic transmissions with additional features like traction control and limited locking differentials.
  • Towing ability. Trucks tow differently, depending on how they are constructed. The manufacturer should have been very mindful of the ratio of axle, for it plays an important role in the ability of a truck to tow as well as economy of fuel.

Over the years, there have been a wide range of dealerships that have been on the forefront of producing the strongest and most dependable Japanese trucks for sale in Australia. With all these experienced sailors, you do have to make a finer search when you choose the best trucks for sale Australia has today. This finer search should include the following key issues:

  • Safety.  The dealership should care about customer safety. It should be very mindful of safety and well-being of their esteemed customers. These Japanese trucks for sale Australia companies offer should be fitted with safety equipment such as front airbags, seat belts, among others just for the customer’s safety.
  • Genuine Services. Trucks for sale in Australia are designed to last at any dealership or manufacturer. There should also be genuinely quality after-sale services offered for every truck for sale in Australia. Wrong choices of services can affect important issues like the limit of weight, turning radius and payload, so truck buyers and owners should definitely be wise. Trucks that can go for long distances and withstand harsh conditions according to your expected functions are what you need. Servicing of trucks should be up to par, since truck service providers should know the best way on how to build and take care of trucks.
  • Genuine truck parts. When looking for truck parts, you definitely need genuine ones. Such heavy machineries aren’t worth taking risk of by looking for cheap and untrustworthy parts. When looking for genuine parts, you should be guaranteed of great quality at the dealership of your choosing. You will definitely drive safely with trucks fitted with only the best quality genuine parts.
  • Best Dealers. The dealers need to be trained very well to advise and help buyers to choose the right trucks, so it is advisable to always listen keenly to them. Dealers are always conversant with all scenarios and experience of trucks, so they should be able to steer buyers right towards the exact best model. They should be able to advise you on the best trucks for sale Australia has today, according to your needs and expectation. You will definitely sail smoothly with your choice of truck at a dealership that has experienced and genuine dealers. Visit

Why is it a high time to invest in organic search engine optimization

Search Engine Optimisation proves to be one of the most difficult aspects to understand for many businesses when it comes to online retailing. Regardless of whether you are not willing to understand what SEO is or simply unable to understand what it is, you cannot deny the immense value of SEO in the growth and profitability of your online portal or website. If you are still unaware of the importance of search engine, then it is important to note that 93 percent of all online experiences start from a search engine, and Google alone has a share of 65-70 percent in the search engine market. Anyone who feels that SEO is dead can look up at Google for the answer; the result that’s likely to come up is more than 44 million references showing how drastically SEO is altering the face of online consumerism. In case you have not yet invested on the services of search engine optimisation Melbourne firms offer, then it is high time you consider its benefits.

In case you are yet not convinced about investing in strategies of search engine optimisation Melbourne professionals follow, then here are top reasons why you may consider investing in organic SEO.

SEO is still very prominent: Firstly, the techniques that can be employed for improving your SEO output are still very relevant. Even though the information about organic traffic generation has been pulled recently, the techniques employed are still very effective. Most SEO experts suggest that by ensuring optimal user experience, a website can secure high position along with organic traffic.

SEO would not be ineffective any time soon: The way search engines seem to be developing, it is very hard to believe that the services of seo Melbourne firms offer will cease to be effective all of a sudden or any time in the recent future. Today, even the audio or the video searches are based on the keywords in the same way a conventional text-based search does.

search engine optimisation melbourne

SEO is a cost-efficient solution: The services of search engine optimisation Melbourne firms offer are relatively cheaper than other types on online marketing solutions like social media marketing, PPC advertising, email marketing programs, etc. SEO is also proficient in offering higher return on investment. Though PPC can help you generate more revenue, and social media marketing is crucial for building an image, organic SEO serves to be the foundation of the online existence of your business.

Search engines are procuring larger market share: Did you know that more than 85 percent of online consumers first look for a review before they decide on to buy something? And this percentage is constantly on the rise, and so it won’t be long before each and every online buyer would go through reliable reviews before selecting products and services online. Therefore, any business that is willing to rise up in prominence and be easily locatable should seek the aid of any reputed organic seo company Melbourne has. Without SEO, it will be hard for users and your prospective buyers to locate you in this competitive market.

Thus, the SEO services Melbourne firms offer are inherent to the growth of a business, and it is one of the most successful ways of branding an enterprise as well as presenting it to the users located all across the world.